Special issue on consumer research
guest editors, Martti Laaksonen & Minna-Maarit Jaskari
| Year of publication: |
2015
|
|---|---|
| Other Persons: | Laaksonen, Martti (ed.) ; Jaskari, Minna-Maarit (ed.) |
| Publisher: |
Aalto |
| Subject: | Konsumentenverhalten | Consumer behaviour | Marktforschung | Market research | Japan |
| Extent: | Seite 84-159 |
|---|---|
| Series: | Nordic journal of business : NJB. - Aalto, ISSN 2342-9003, ZDB-ID 2824726-7. - Vol. vol. 64, no. 2 (2015) |
| Type of publication: | Book / Working Paper |
| Type of publication (narrower categories): | Sammelwerk ; Collection of articles of several authors ; Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Notes: | Enthält 4 Beiträge |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10011503416