Special issue on coopetition in industrial markets
guest edited by: Maria Bengtsson, Sören Kock, Eva-Lena Lundgren-Henriksson and Malin H. Näsholm
| Alternative title: | Coopetition in industrial markets |
|---|---|
| Year of publication: |
August 2016
|
| Other Persons: | Bengtsson, Maria (ed.) ; Kock, Sören (ed.) ; Lundgren-Henriksson, Eva-Lena (ed.) ; Näsholm, Malin H. (ed.) |
| Publisher: |
New York, NY : Elsevier |
| Subject: | Koopetition | Coopetition | Unternehmenskooperation | Inter-firm cooperation | B-to-B-Marketing | Business-to-business marketing | Marketing | Industriegüter | Industrial goods | Lieferantenmanagement | Supplier relationship management | Wettbewerb | Competition |
| Extent: | 118 Seiten Illustrationen |
|---|---|
| Series: | Industrial marketing management : the international journal for industrial and high-tech firms. - New York, NY [u.a.] : Elsevier, ISSN 0019-8501, ZDB-ID 120124-4. - Vol. volume 57 (August 2016) |
| Type of publication: | Book / Working Paper |
| Type of publication (narrower categories): | Sammelwerk ; Collection of articles of several authors ; Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Notes: | Enthält 10 Beiträge |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10011708692