Extent:
S. 245 - 337
Ill., graph. Darst.
Series:
Journal of macromarketing : examining the interactions among markets, marketing, and society. - Thousand Oaks, Calif. : Sage, ISSN 0276-1467, ZDB-ID 784653-8. - Vol. 32.2012,3
Type of publication: Book / Working Paper
Type of publication (narrower categories): Sammelwerk ; Collection of articles of several authors ; Aufsatz in Zeitschrift ; Article in journal
Language: English
Notes:
Enth. 7 Beitr.
Source:
ECONIS - Online Catalogue of the ZBW
Persistent link: https://www.econbiz.de/10009621054