Speed of use of social media as an antecedent of speed of business internationalization
Year of publication: |
2020
|
---|---|
Authors: | Rialp Criado, Josep ; Alarcón-del-Amo, María-del-Carmen ; Rialp Criado, Alex |
Published in: |
Journal of global information management : an official publication of the Information Resources Management Association. - Hershey, Pa. : IGI Global, ISSN 1062-7375, ZDB-ID 1422307-7. - Vol. 28.2020, 1, p. 142-166
|
Subject: | Multi-Group Analysis | PLS-SEM | Social-Media | Speed of Internationalization | Social Web | Social web | Globalisierung | Globalization | Internationaler Markteintritt | International market entry | Online-Marketing | Internet marketing | Multinationales Unternehmen | Transnational corporation |
-
Mazzucchelli, Alice, (2021)
-
Digital internationalization of traditional firms : virtual presence and entrepreneurial orientation
Ipsmiller, Edith, (2022)
-
Social media and international business : views and conceptual framing
Saari, Matti, (2022)
- More ...
-
Examining the impact of managerial involvement with social media on exporting firm performance
Alarcón-del-Amo, María-del-Carmen, (2018)
-
Strategic orientation and new venture performance in the hospitality industry
Alarcón-del-Amo, María-del-Carmen, (2014)
-
Rialp Criado, Alex, (2005)
- More ...