SPENDINGS ON SOCIAL MEDIA AS PART OF MARKETING BUDGETS
Year of publication: |
2013
|
---|---|
Authors: | Štefko, Róbert ; Baèík, Radovan ; Fedorko, Richard |
Published in: |
Polish Journal of Management Studies. - Wydział Zarządzania. - Vol. 8.2013, 1, p. 243-250
|
Publisher: |
Wydział Zarządzania |
Subject: | marketing | Internet | social media | costs | strategies | trends |
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