Sport sponsorship and endorsements
Year of publication: |
2004
|
---|---|
Authors: | Thwaites, Des ; Chadwick, Simon |
Published in: |
The business of sport management. - Harlow : Financial Times Prentice Hall, ISBN 978-0-273-68268-4. - 2004, p. 350-367
|
Subject: | Sport | Sports | Sportpolitik | Sport policy | Management | Sponsoring | Sponsorship | Organisation | Organization | Profisport | Professional sports |
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