Store Brands : Who Buys Them and What Happens to Retail Prices When They are Introduced?
Year of publication: |
2004
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Authors: | Bonfrer, André ; Chintagunta, Pradeep K. |
Published in: |
Review of industrial organization : RIO. - Dordrecht [u.a.] : Springer Science + Business Media B.V, ISSN 0889-938X, ZDB-ID 6381406. - Vol. 24.2004, 2, p. 195-218
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