Store image: proposition of scale to the retail pharmaceutical segment
Year of publication: |
2011
|
---|---|
Authors: | Souza, Ronaldo Barbosa de ; Lara, José Edson |
Published in: |
Brazilian Business Review. - Fundação Instituto Capixaba de Pesquisas em Contabilidade, Economia e Finanças (FUCAPE). - Vol. 8.2011, 1, p. 73-92
|
Publisher: |
Fundação Instituto Capixaba de Pesquisas em Contabilidade, Economia e Finanças (FUCAPE) |
Subject: | Retail pharmaceutical | strategy | store image |
-
Understanding customer satisfaction and loyalty in Indian retail sector : an empirical study
Khaled, Amgad S. D., (2023)
-
What matters to store Brand Equity? An approach to Spanish large retailing in a downturn context
Calvo-Porral, Cristina, (2013)
-
Pengaruh Citra Supermarket Terhadap Loyalitas Pelanggan Di Metro Supermarket
Ratna, Soneta, (2010)
- More ...
-
Lara, José Edson, (2022)
-
Attributes determining store loyalty: a study of the supermarket sector
Mesquita, José Marcos Carvalho de, (2007)
- More ...