Strategic digital marketing : top digital experts share the formula for tangible returns on your marketing investment
Eric Greenberg and Alexander Kates
| Year of publication: |
2014
|
|---|---|
| Authors: | Greenberg, Eric R. ; Greenberg, Eric ; Kates, Alexander |
| Other Persons: | Kates, Alexamder (contributor) |
| Publisher: |
New York, NY [u.a.] : McGraw-Hill Education |
| Subject: | Online-Marketing | Internet marketing |
| Description of contents: | Table of Contents [gbv.de] |
| Extent: | XII, 352 S. Ill., graph. Darst. |
|---|---|
| Type of publication: | Book / Working Paper |
| Type of publication (narrower categories): | Sammelwerk ; Collection of articles of several authors ; Ratgeber ; Guidebook |
| Language: | English |
| Notes: | Enth. 13 Beitr. |
| ISBN: | 0-07-181950-9 ; 978-0-07-181950-3 ; 0-07-181951-7 ; 978-0-07-181951-0 |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10010205811