Strategic financial and investor communications : the stock price story

1. Applying theory from communication -- 2. Applying theory from management and markets -- 3. Storytelling and application to corporate communication -- 4. Linking communication with strategy, story and stock price -- 5. Investment perspectives on the corporate story -- 6. Numbers and the corporate story -- 7. Disclosure and the communication context -- 8. The financial marketplace -- 9. Communicating with the investment community -- 10. Communicating with the business media -- 11. Communicating with shareholders -- 12. Transactions and issues : M&A, IPO and crisis -- 13. Role and responsibilities of a chief corporate and investor communications officer -- 14. Connecting theory, practice and the corporate story.