Strategic interactions in traditional franchise systems: Are franchisors always better off?
| Year of publication: |
2011
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|---|---|
| Authors: | Martín-Herrán, Guiomar ; Sigué, Simon Pierre ; Zaccour, Georges |
| Published in: |
European journal of operational research : EJOR. - Amsterdam : Elsevier, ISSN 0377-2217, ZDB-ID 2430034. - Vol. 213.2011, 3 (16.9.), p. 526-538
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