Strategic profiling and the value of wine & tourism initiatives : exploring strategic grouping of German wineries
Marc Dressler
| Year of publication: |
2017
|
|---|---|
| Authors: | Dressler, Marc |
| Published in: |
International journal of wine business research : IJWBR. - Bingley : Emerald, ISSN 1751-1062, ZDB-ID 2429135-3. - Vol. 29.2017, 4, p. 484-502
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| Subject: | Strategy | Survey research | Descriptive analyses | Strategic grouping | Wine and tourism | Weinbau | Wine industry | Tourismus | Tourism | Wein | Wine | Deutschland | Germany | Wettbewerbsstrategie | Competitive strategy | Strategisches Management | Strategic management | Tourismuswirtschaft | Tourism industry |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1108/IJWBR-04-2017-0026 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10011814672