Strategisches Online-Marketing
by Thomas Bogner
| Year of publication: |
2006 ; 1. Aufl.
|
|---|---|
| Authors: | Bogner, Thomas |
| Publisher: |
Wiesbaden : Deutscher Universitäts-Verlag |
| Subject: | Mobile Marketing | Mobile marketing | Marketingmanagement | Marketing management | Online-Marketing | Marketingkonzept |
| Extent: | Online-Ressource v.: digital |
|---|---|
| Series: | |
| Type of publication: | Book / Working Paper |
| Language: | German |
| Notes: | Literaturverz. S. 153 - 168 |
| ISBN: | 978-3-8350-9234-1 ; 978-3-8350-0386-6 |
| Other identifiers: | 10.1007/978-3-8350-9234-1 [DOI] |
| Classification: | Marketing |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10013515571