Strategy development in international markets: a two tier approach
Year of publication: |
2008
|
---|---|
Authors: | Arthur Solberg, Carl ; Durrieu, François |
Other Persons: | Pace, Stefano (ed.) |
Published in: |
International Marketing Review. - Emerald Group Publishing Limited, ISSN 1758-6763, ZDB-ID 2032066-8. - Vol. 25.2008, 5, p. 520-543
|
Publisher: |
Emerald Group Publishing Limited |
Subject: | International marketing | Marketing strategy | Exports | United Kingdom |
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