Success in the Web 2.0 ecosystem : exploring the state and determinants in indian businesses
Ashok Kumar Wahi (Jaypee Business School, Jaypee Institute of Information Technology, Noida, India), Rajnish Kumar Misra (Jaypee Business School, Jaypee Institute of Information Technology, Noida, India)
| Year of publication: |
January-March 2016
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| Authors: | Wahi, Ashok Kumar ; Misra, Rajnish Kumar |
| Published in: |
International journal of e-business research : an official publication of the Information Resources Management Association. - Hershey, Pa. : IGI Global, ISSN 1548-1131, ZDB-ID 2201735-5. - Vol. 12.2016, 1, p. 19-42
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| Subject: | Change Management | Data Analytics | Decision Management | Enterprise 2.0 | Social Media | Technology Acceptance Model | Web 2.0 | Social Web | Social web | Innovationsakzeptanz | Innovation adoption | Indien | India | Organisatorischer Wandel | Organizational change | Online-Marketing | Internet marketing | Internet | Management-Informationssystem | Management information system |
| Type of publication: | Article |
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| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.4018/IJEBR.2016010102 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10011446638