Survival in Markets with Network Effects: Product Compatibility and Order-of-Entry Effects
Year of publication: |
2010
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Authors: | Wang, Qi ; Chen, Yubo ; Xie, Jinhong |
Published in: |
Journal of marketing. - Chicago, Ill : Publications Group of the American Marketing Association, ISSN 0022-2429, ZDB-ID 2183183. - Vol. 74.2010, 4, p. 1-15
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