Teaming up to innovate: the importance of a joint knowledge base
Year of publication: |
2009
|
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Authors: | Schulze, Anja ; Heyn, Gundula |
Published in: |
Marketing review St. Gallen : Marketingfachzeitschrift für Theorie & Praxis. - St. Gallen : Thexis Verlag, ISSN 1865-6544, ZDB-ID 2412643-3. - Vol. 26.2009, 2, p. 12-16
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Subject: | Innovation | Wissensmanagement | Knowledge management | Unternehmenskooperation | Inter-firm cooperation | Theorie | Theory |
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