Technical and functional determinants of customer satisfactin in the bank-SME relationship
Year of publication: |
2009
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Authors: | Lundahl, Nicolaus ; Vegholm, Fatima ; Silver, Lars |
Published in: |
Managing service quality : MSQ ; an international journal. - Bingley : Emerald, ISSN 0960-4529, ZDB-ID 1216397-1. - Vol. 19.2009, 5, p. 581-594
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Subject: | KMU | SME | Beziehungsmarketing | Relationship marketing | Bank |
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