Technology and customer value dynamics in the banking industry : measuring symbiotic influence in growth and performance
Year of publication: |
2008
|
---|---|
Authors: | Rajagopal |
Published in: |
Advances in banking technology and management : impacts of ICT and CRM. - Hershey, Pa. [u.a.] : Information Science Reference, ISBN 1-59904-675-X. - 2008, p. 186-201
|
Subject: | Bank | Technologie | Technology | Electronic Banking | Electronic banking | Kundenwert | Customer value | Unternehmenserfolg | Firm performance | Welt | World |
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