Technology versus product innovations : are they like apples and oranges ? ; a comparative study on commercialisation
Henri Simula; Povilas Valiauga; Tuula Lehtimäki
| Year of publication: |
2015
|
|---|---|
| Authors: | Simula, Henri ; Valiauga, Povilas ; Lehtimäki, Tuula |
| Published in: |
International journal of technology marketing : IJTMkt. - Olney, Bucks : Inderscience Enterprises, ISSN 1741-878X, ZDB-ID 2193394-7. - Vol. 10.2015, 1, p. 25-46
|
| Subject: | innovation | commercialisation | new products | new technologies | case study | empirical comparison | B2B | Innovation | Produktentwicklung | New product development | Technischer Fortschritt | Technological change | Kommerzialisierung | Commercialization | Innovationsmanagement | Innovation management |
| Extent: | graph. Darst. |
|---|---|
| Type of publication: | Article |
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10011309221