Tell me a story! : antecedents to purchase of handloom products in India
Payal Mohitkumar Trivedi, Falguni Vasavada-Oza and Rajneesh Krishna
| Year of publication: |
2023
|
|---|---|
| Authors: | Trivedi, Payal Mohitkumar ; Vasavada-Oza, Falguni ; Krishna, Rajneesh |
| Published in: |
Global business review. - New Delhi [u.a.] : SAGE Publ., ISSN 0973-0664, ZDB-ID 2211884-6. - Vol. 24.2023, 4, p. 704-720
|
| Subject: | Indien | India | Weberei | Weaving industry | Konsumentenverhalten | Consumer behaviour | Narrative Methode | Narrative method | Produktivität | Productivity |
Online Resource
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1177/0972150920907251 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10014366042