Testing the revisited Uppsala model : does insidership improve international performance?
Paloma Almodóvar (Organización de Empresas, Universidad Complutense de Madrid, Madrid, Spain), and Alan M. Rugman (Henley Business School, University of Reading, Henley-on-Thames, UK)
| Year of publication: |
2015
|
|---|---|
| Authors: | Almodóvar, Paloma ; Rugman, Alan M. |
| Published in: |
International marketing review. - Bingley : Emerald Publishing Limited, ISSN 0265-1335, ZDB-ID 859767-4. - Vol. 32.2015, 6, p. 686-712
|
| Subject: | Business relationships | Uppsala model | Insidership | International performance | Liability of outsidership | Multinationales Unternehmen | Transnational corporation | Unternehmenserfolg | Firm performance | Schweden | Sweden | Theorie | Theory | Unternehmensnetzwerk | Business network |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1108/IMR-04-2014-0142 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10011517598