Thai consumers' perception criteria and risk reduction strategies influencing purchasing decision for fresh chicken meat during the bird flu risk situation /
Thesis (DBA(DoctorateofBusinessAdministration))--University of South Australia, 2007.
Authors: | Laurujisawat, Pornsri. |
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Subject: | Consumer behavior | Avian influenza | Consumers Attitudes | Shopping Decision making | Risk management | Chicken industry |
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