The adoption of conscientiousness in business to business relationships
Year of publication: |
2023
|
---|---|
Authors: | Beitelspacher, Lauren Skinner ; Getchell, Kristen |
Published in: |
Industrial marketing management : the international journal for industrial and high-tech firms. - New York, NY [u.a.] : Elsevier, ISSN 0019-8501, ZDB-ID 120124-4. - Vol. 109.2023, p. 221-231
|
Subject: | B2B relationships | Conscientiousness | Contagion theory |
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