The Benefits of Retail Therapy : Making Purchase Decisions Reduces Residual Sadness
Year of publication: |
2015
|
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Authors: | Rick, Scott ; Pereira, Beatriz ; Burson, Katherine Alicia |
Publisher: |
[S.l.] : SSRN |
Subject: | Experiment | Emotion | Kaufmotiv | Consumer motivation | Kaufentscheidung | Purchase decision | Persönlichkeitspsychologie | Personality psychology |
Extent: | 1 Online-Ressource (28 p) |
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Type of publication: | Book / Working Paper |
Language: | English |
Notes: | In: in the Journal of Consumer Psychology Nach Informationen von SSRN wurde die ursprüngliche Fassung des Dokuments January 2014 erstellt |
Other identifiers: | 10.2139/ssrn.2119576 [DOI] |
Classification: | M31 - Marketing ; C91 - Laboratory, Individual Behavior |
Source: | ECONIS - Online Catalogue of the ZBW |
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