The bride who decides : feminine rituals of bridal gown purchase as a rite of passage
Year of publication: |
2015
|
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Authors: | Sykes, Katherine ; Brace-Govan, Jan |
Published in: |
Australasian marketing journal. - Oxford [u.a.] : Elsevier, ISSN 1320-1646, ZDB-ID 2194257-2. - Vol. 23.2015, 4, p. 277-285
|
Subject: | Bridal gowns | Brides | Weddings | Ritual | Rite of passage | Retail rituals | Konsumentenverhalten | Consumer behaviour |
Type of publication: | Article |
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Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
Language: | English |
Notes: | Zusammenfassung in chinesischer Sprache |
Other identifiers: | 10.1016/j.ausmj.2015.10.009 [DOI] |
Source: | ECONIS - Online Catalogue of the ZBW |
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