The business and marketing environment
Adrian Palmer and Bob Hartley
| Year of publication: |
1999 ; 3rd ed
|
|---|---|
| Authors: | Palmer, Adrian |
| Other Persons: | Hartley, Bob (contributor) |
| Publisher: |
London : McGraw-Hill |
| Subject: | Marketing | Export marketing | Organizational effectiveness | Marketing research |
| Extent: | xv, 413 p. ill (some col.) 25cm |
|---|---|
| Type of publication: | Book / Working Paper |
| Language: | English |
| Notes: | Includes bibliographical references and indexes. - Previous ed.: 1996 |
| ISBN: | 0-07-709494-8 |
| Source: |
Persistent link: https://www.econbiz.de/10004857703