International marketing research
C. Samuel Craig and Susan P. Douglas
| Year of publication: |
2005 ; 3. ed.
|
|---|---|
| Authors: | Craig, Charles Samuel ; Douglas, Susan |
| Publisher: |
Chichester [u.a.] : Wiley |
| Subject: | Export marketing | Research | Marketing research | Internationales Marketing | Forschung |
| Description of contents: | Table of Contents [digitool.hbz-nrw.de] |
| Extent: | XIX, 503 S. : Ill., graph. Darst. |
|---|---|
| Type of publication: | Book / Working Paper |
| Language: | English |
| ISBN: | 0-470-01095-9 |
| Classification: | Marketing |
| Source: |
Persistent link: https://www.econbiz.de/10004827982