The changing role of salespeople and the unchanging feeling toward selling : implications for the HEI programs
Luca Vincenzo Ballestra, Silvio Cardinali, Paola Palanga, and Graziella Pacelli
| Year of publication: |
December 2017
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|---|---|
| Authors: | Ballestra, Luca Vincenzo ; Cardinali, Silvio ; Palanga, Paola ; Pacelli, Graziella |
| Published in: |
Journal of marketing education : JME. - Thousand Oaks, Calif. [u.a.] : Sage, ISSN 0273-4753, ZDB-ID 1045971-6. - Vol. 39.2017, 3, p. 176-189
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| Subject: | student perception of sales careers | sales career intentions | sales job attributes | salespeople attributes | evolution of the salesperson’s role | Verkaufspersonal | Salespeople | Verkauf | Selling | Karriereplanung | Career development | Studierende | Students | Anforderungsprofil | Occupational profile |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1177/0273475317724842 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10011791316