The combinations of market and non-market strategies that facilitate family firm survival
Rodrigo Basco, Ana Isabel Rodríguez-Escudero, Natalia Martin Cruz and Ismael Barros-Contreras
| Year of publication: |
2021
|
|---|---|
| Authors: | Basco, Rodrigo ; Rodríguez-Escudero, Ana Isabel ; Martin Cruz, Natalia ; Barros-Contreras, Ismael |
| Published in: |
Entrepreneurship research journal : ERJ. - Berlin : de Gruyter, ISSN 2157-5665, ZDB-ID 2629311-0. - Vol. 11.2021, 3, p. 245-286
|
| Subject: | family business | family firm survival | non-market strategy | market strategy | family business strategy | Familienunternehmen | Family business | Unternehmenserfolg | Firm performance | Strategisches Management | Strategic management | Marketingmanagement | Marketing management |
Online Resource
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1515/erj-2019-0258 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10012593839