The curvilinear and conditional effects of product line breadth on salesperson performance, role stress, and job satisfaction
Year of publication: |
2014
|
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Authors: | Johnson, Jeff S. ; Sohi, Ravipreet S. |
Published in: |
Journal of the Academy of Marketing Science. - New York, NY : Springer Science + Business Media LLC, ISSN 0092-0703, ZDB-ID 1187865-4. - Vol. 42.2014, 1, p. 71-89
|
Subject: | Product line breadth | Number of product lines | Sales force structure | Role theory | Schema theory | Nonlinear | Structural equations modeling | Fertigungsprogramm | Master production schedule | Arbeitszufriedenheit | Job satisfaction | Absatz | Sales |
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