The depiction of marketing and marketers in the news media
Year of publication: |
2016
|
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Authors: | Cluley, Robert |
Published in: |
European journal of marketing : EJM. - Bingley : Emerald Publishing Limited, ISSN 0309-0566, ZDB-ID 189982-X. - Vol. 50.2016, 5/6, p. 752-769
|
Subject: | Marketing | Culture (sociology) | Media | Professions | Kommunikationsmedien | Communication media | Mediensektor | Media industries | Medienökonomik | Media economics | Online-Marketing | Internet marketing |
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