The design of advertising exchanges
Year of publication: |
2011
|
---|---|
Authors: | McAfee, Randolph Preston |
Published in: |
Review of industrial organization : RIO. - Dordrecht [u.a.] : Springer Science + Business Media B.V., ISSN 0889-938X, ZDB-ID 638140-6. - Vol. 39.2011, 3, p. 169-185
|
Subject: | Online-Marketing | Internet marketing |
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