The destination marketing and media profile : travel motives nexus amid tourism crisis : the mediating effect of the nation brand
Tafadzwa Matiza and Elmarie Slabbert
| Year of publication: |
2024
|
|---|---|
| Authors: | Matiza, Tafadzwa ; Slabbert, Elmarie |
| Published in: |
Journal of hospitality and tourism insights. - Bingley : Emerald, ISSN 2514-9806, ZDB-ID 2935216-2. - Vol. 7.2024, 1, p. 1-27
|
| Subject: | COVID-19 | Destination marketing | Media profile | Nation brand | Travel motives | Tourismus | Tourism | Tourismusmarketing | Tourism marketing | Markenführung | Brand management | Markenimage | Brand image | Coronavirus | Urlaubsverhalten | Holiday behaviour | Tourismuswirtschaft | Tourism industry |
freely available
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1108/JHTI-05-2022-0174 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10014467045