The development of Kansei-based work events scale
Year of publication: |
2023
|
---|---|
Authors: | Nor Hafizah Ibrahim ; Zafir Khan Mohamed Makhbul ; Ayob, Abu H. ; Lokman, Anitawati Mohd |
Published in: |
The South East Asian journal of management. - [Jawa Barat] : Management Research Center (MRC), ISSN 2355-6641, ZDB-ID 3071129-0. - Vol. 17.2023, 1, Art.-No. 4, p. 75-97
|
Subject: | Work Events | Positive Events | Negative Events | Emotions | Kansei Engineering | Kawakita Jiro Method | Emotion | Niederlande | Netherlands | Event-Marketing | Event marketing |
-
Capturing emotions : experience sampling at live music events
Wood, Emma H., (2015)
-
Event participation and advocacy : assessing the role of affective commitment and perceived benefits
Ok, Chihyung, (2020)
-
An emotional perspective of music festival experience evaluation : a new model of emotional analysis
Oliva, Jordi, (2023)
- More ...
-
Sulaiman Mohammed Khalid, (2019)
-
Syed Shah Alam, (2023)
-
Innovations of Kansei engineering
Nagamachi, Mitsuo, (2011)
- More ...