The devil you know : self-esteem and switching responses to poor service
Year of publication: |
2019
|
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Authors: | Consiglio, Irene ; Van Osselaer, Stijn M. J. |
Published in: |
Journal of consumer research : JCR ; an interdisciplinary journal. - Oxford : Oxford Univ. Press, ISSN 1537-5277, ZDB-ID 2063374-9. - Vol. 46.2019, 3, p. 590-605
|
Subject: | self-esteem | switching | inertia | loyalty | service quality | consumer welfare | Dienstleistungsqualität | Service quality | Konsumentenverhalten | Consumer behaviour | Beziehungsmarketing | Relationship marketing | Kundenzufriedenheit | Customer satisfaction |
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