The diffusion of innovative practices among meat retailers in Northern Greece : "Think Meal Not Meat"
Year of publication: |
2011
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Authors: | Papadopoulos, Philippos |
Published in: |
International journal of e-entrepreneurship and innovation : IJEEI ; an official publication of the Information Resources Management Association. - Hershey, Pa. : IGI Global, ISSN 1947-8585, ZDB-ID 2587499-8. - Vol. 2.2011, 3, p. 35-45
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Subject: | Fleischwirtschaft | Meat industry | Produktentwicklung | New product development | Convenience Food | Convenience food | Vertrauen | Confidence | Konsumentenverhalten | Consumer behaviour | Griechenland | Greece |
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