The discursive strategy of legitimacy management : a comparative case study of Google and Apple’s crisis communication statements
Year of publication: |
2021
|
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Authors: | Peng, Changgui ; Liu, Shubo ; Lu, Yuan |
Published in: |
Asia Pacific journal of management. - [Erscheinungsort nicht ermittelbar] : Proquest, ISSN 1572-9958, ZDB-ID 2037837-3. - Vol. 38.2021, 2, p. 519-545
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Subject: | Crisis communication | Legitimacy | MNSs | China | Discourse analysis | Systemic functional grammar (SFG) | Krisenmanagement | Crisis management | Diskurstheorie | Discourse theory | Öffentlichkeitsarbeit | Public relations | Legitimität |
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