The economics of social media (super-)stars: an empirical investigation of stardom and success on YouTube
Year of publication: |
2018
|
---|---|
Authors: | Budzinski, Oliver ; Gänßle, Sophia |
Published in: |
The journal of media economics. - New York, NY : Routledge, Taylor and Francis Group, ISSN 1532-7736, ZDB-ID 2020426-7. - Vol. 31.2018, 3/4, p. 75-95
|
Subject: | superstar | Social Web | Social web | Influencer | Dauer | Duration | Erfahrungsgüter | Experience goods | Welt | World | 2016-2017 |
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