The EconoMining project aat NYU : studying the economic value of user-generated content on the internet
Year of publication: |
2009
|
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Authors: | Ghose, Anindya ; Ipeirotis, Panagiotis |
Published in: |
Journal of revenue and pricing management. - Basingstoke : Palgrave Macmillan, ISSN 1476-6930, ZDB-ID 2114191-5. - Vol. 8.2009, 2/3, p. 241-246
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Subject: | Electronic Commerce | E-commerce | Ökonometrie | Econometrics | Markenimage | Brand image | Kundenzufriedenheit | Customer satisfaction | Virales Marketing | Viral marketing |
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