The effect of altruism on the spending behavior of elderly caregivers of family members with HIV/AIDS in South African townships
Bruce R. Klemz; Christo Boshoff; Noxolo-Eileen Mazibuko; Jo Ann Asquith
Year of publication: |
2015
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Authors: | Klemz, Bruce R. ; Boshoff, Christo ; Mazibuko, Noxolo-Eileen ; Asquith, Jo Ann |
Published in: |
Health marketing quarterly. - Philadelphia, Pa. : Taylor & Francis, ISSN 0735-9683, ZDB-ID 639428-0. - Vol. 32.2015, 1, p. 81-95
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Subject: | international marketing | cross-cultural | health care | nonprofit | PLS | Südafrika | South Africa | Altruismus | Altruism | AIDS | Nonprofit-Organisation | Nonprofit organization |
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