The effect of consumers’ innovation perception on internet usage behaviors
Year of publication: |
2016
|
---|---|
Authors: | Lee, Eun-Mi ; Temel, Serdal ; Uzkurt, Cevahir |
Published in: |
International Journal of Innovation Science. - Emerald Group Publishing Limited, ISSN 1757-2231, ZDB-ID 2504656-1. - Vol. 8.2016, 2, p. 100-112
|
Publisher: |
Emerald Group Publishing Limited |
Subject: | Innovation | Turkey | Consumers | Internet marketing | Internet usage behaviors | Internet shopping |
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