The effect of customer participation in service industry on encounter satisfaction by the development of relationship
Jinwoo Ahn and Taeseok Rho
| Year of publication: |
2021
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| Authors: | Ahn, Jinwoo ; Rho, Taeseok |
| Published in: |
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS. - Abingdon, Oxon : Routledge, Taylor & Francis, ISSN 2163-9167, ZDB-ID 2659000-1. - Vol. 31.2021, 1, p. 94-120
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| Subject: | Customer participation | encounter satisfaction | relationship life cycle | service marketing | service quality | Dienstleistungsqualität | Service quality | Kundenzufriedenheit | Customer satisfaction | Beziehungsmarketing | Relationship marketing | Dienstleistungsmarketing | Services marketing | Dienstleistungssektor | Service industry | Lieferantenmanagement | Supplier relationship management |
Online Resource
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1080/21639159.2020.1808806 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10012423203