The effect of event supportive service environment and authenticity in the quality-value-satisfaction framework
Year of publication: |
May 2018
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Authors: | Wong, IpKin Anthony ; Ji, Mingjie ; Liu, Matthew Tingchi |
Published in: |
Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education. - Thousand Oaks, Calif. : Sage, ISSN 1096-3480, ZDB-ID 2415089-7. - Vol. 42.2018, 4, p. 563-586
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Subject: | festival | service environment | authenticity | program quality | perceived value | customer satisfaction | Kundenzufriedenheit | Customer satisfaction | Dienstleistungsqualität | Service quality | Konsumentenverhalten | Consumer behaviour | Großveranstaltung | Big event | Event-Marketing | Event marketing |
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