The effect of local institutions on the competitive strategies of exporters : the case of emerging economies in Latin America
Year of publication: |
2023
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Authors: | Heredia Pérez, Jorge A. ; Geldes, Cristian ; Kunc, Martin ; Flores, Alejandro |
Published in: |
Journal of business research : JBR. - New York, NY : Elsevier, ISSN 0148-2963, ZDB-ID 189773-1. - Vol. 169.2023, p. 1-10
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Subject: | Competitive strategy | Emerging economies | Export performance | Local institutions | Marketing orientation | Strategy implementation | Wettbewerbsstrategie | Schwellenländer | Lateinamerika | Latin America | Marketingmanagement | Marketing management | Internationaler Wettbewerb | International competition | Export | Internationales Marketing | International marketing |
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