The Effect of Members' Satisfaction with a Virtual Community on Member Participation
Year of publication: |
2014
|
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Authors: | Langerak, Fred ; Verhoef, Peter C. ; Verlegh, Peeter W.J ; de Valck, Kristine |
Publisher: |
[S.l.] : SSRN |
Subject: | Social Web | Social web | Kundenzufriedenheit | Customer satisfaction | EU-Staaten | EU countries | Zufriedenheit | Satisfaction |
Extent: | 1 Online-Ressource (51 p) |
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Type of publication: | Book / Working Paper |
Language: | English |
Notes: | Nach Informationen von SSRN wurde die ursprüngliche Fassung des Dokuments October 2003 2, erstellt |
Classification: | M31 - Marketing ; C44 - Statistical Decision Theory; Operations Research ; M39 - Marketing and Advertising. Other ; L22 - Firm Organization and Market Structure: Markets vs. Hierarchies; Vertical Integration |
Source: | ECONIS - Online Catalogue of the ZBW |
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