The Effect of Moral Philosophy and Ethnocentrism on Quality-of-Life Orientation in International Marketing: A Cross-Culturaal Comparison
Year of publication: |
1999
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Authors: | Lee, Dong-Jin ; Sirgy, M.Joseph |
Published in: |
Journal of business ethics : JOBE. - Dordrecht : Springer, ISSN 0167-4544, ZDB-ID 8680176. - Vol. 18.1999, 1, p. 73-90
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