The effect of service quality on customer retention : the case of WIND, a mobile provider
Panagiotis G. Kyriazopoulos
| Year of publication: |
2013
|
|---|---|
| Authors: | Kyriazopoulos, Panagiotis G. |
| Published in: |
HRM and marketing orientation in the new era. - New York : Nova Publishers, ISBN 978-1-62808-959-2. - 2013, p. 267-277
|
| Subject: | Telekommunikationssektor | Telecommunications industry | Mobiltelefon | Mobile phone | Qualitätsmanagement | Quality management | Kundenbindung | Customer retention | Griechenland | Greece |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz im Buch ; Book section |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10010236500