The effect of strategic orientations factors to achieving sustainable competitive advantage
Burhan Ali Baniata, Haroun Alryalat
| Year of publication: |
January-June 2017
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| Authors: | Baniata, Burhan Ali ; Alryalat, Haroun |
| Published in: |
International journal of e-entrepreneurship and innovation : IJEEI ; an official publication of the Information Resources Management Association. - Hershey, Pa. : IGI Global, ISSN 1947-8585, ZDB-ID 2587499-8. - Vol. 7.2017, 1, p. 1-15
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| Subject: | Competitor Orientations Technology Orientations | Customer Orientations | Strategic Orientations | Sustainable Competitive Advantage | Wettbewerbsvorteil | Competitive advantage | Strategisches Management | Strategic management | Wettbewerbsstrategie | Competitive strategy | Beziehungsmarketing | Relationship marketing | Marketingmanagement | Marketing management |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.4018/IJEEI.2017010101 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10011779298