The Effect of Recommendation, Customer Satisfaction, Online Shopping Experience, Trust and Word-of-Mouth Affecting Consumer Online Shopping Decision
Year of publication: |
2020
|
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Authors: | Usman, Osly ; Zillah, Isfanz Ainu |
Publisher: |
[S.l.] : SSRN |
Subject: | Kundenzufriedenheit | Customer satisfaction | Online-Handel | Online retailing | Konsumentenverhalten | Consumer behaviour | Virales Marketing | Viral marketing | Vertrauen | Confidence | Personalisierung | Personalization | Experiment |
Extent: | 1 Online-Ressource (15 p) |
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Type of publication: | Book / Working Paper |
Language: | English |
Notes: | Nach Informationen von SSRN wurde die ursprüngliche Fassung des Dokuments December 30, 2019 erstellt |
Other identifiers: | 10.2139/ssrn.3511634 [DOI] |
Source: | ECONIS - Online Catalogue of the ZBW |
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